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Football Betting

Football betting is arguably the highest-volume type of wagering on the planet. With the global reach of football remaining virtually unchallenged, it’s evident why there are so many bets placed on everything from third tier Moldovan cup competitions to the Champions League final.

The introduction of live betting on football has been a major game changer for punters and bookmakers alike. While it may seem similar at first glance, successfully betting in-play on football requires a solid understanding of the game, and a unique set of betting strategies.

If you’re new to live betting, and are looking for a place to get started, head to our beginners betting guide for series of football betting tips, and beginner how-to articles, or simply follow the link to get your William Hill Promo Code and start betting now for free.

Due to the massive volume of football bets, football odds are generally quite competitive, allowing you to play various bookmakers off of each other. For example, if England is playing an international match against Germany, you’ll likely find some price variances between English and German bookmakers.

This is because of betting volume: a larger portion of English bets are going to be on England, forcing English bookmakers to list a shorter price due to the sheer volume of patriotic bets.

This works the opposite way with regards to the Germans. Therefore, if you’re an English punter looking to get good value on England vs. Germany, try locking in your bet with a German bookmaker.

With the interest in football betting having steadily grown over the past few years, many of our top bookmakers feature well over 100+ football markets, the most popular being 1X2 betting, first/last goalscorer and correct score wagering.

For more advice on when, what and how to make the most of your football bets head to our beginners guide: How to Bet on Football.

Football Betting News

Manchester United vs Stoke City Betting Preview PT 2
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Those looking to back Stoke City for the outright win are looking at a hefty price as high as a 16/1 margin with the majority of them going around a 14/1 or even 12/1 margin to get the result against... Read More
Manchester United vs Stoke City Betting Preview PT 1
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Manchester United sit second in the English Premier League but the side are well off the pace in regards to actually winning the league with their cross-town rivals Manchester City looming large as... Read More
2018 FA Cup Betting Tips
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With a lot of the top teams still in action in the FA Cup, you’re looking at a really competitive betting market - much more so than what you’ll find in the English Premier League winner... Read More
2017 English Premier League Player of The Year Betting PT 2
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If that were to happen it would bring players like Mohammed Saleh right into the mix here and the current price being bandied about at 4/1 wouldn’t look too bad at that point. David Silva,... Read More
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